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Do business with a limousine company owner that
treats you with respect. Other than a strong "No
Alcohol" rule, the company owner and chauffeur
should treat you with respect. This includes stocking
the limousine with sodas, opening doors, addressing
you appropriately and keeping the vehicle in a
spotless condition.
Before you rent the vehicle, get the limousine
company owner to put in writing the make and approximate
model year of the vehicle you are renting.
Make sure the limousine company is not overbooked
and will arrive on time of 15 minutes early in
a vehicle that has been professionally cleaned.
Young clients tend to focus on the glitz and
glamour of the vehicle, but the skill and professionalism
of the chauffeur are just as important. If they
are rude to you on the phone, the chauffeur may
be rude to you in person.
Do not pay more than a 50% deposit. If you have
any doubts about the limousine company, get a
parent to pay for their services on a credit card.
The card company will protect you if there is
a problem with the service you receive.
A cheap limousine may not be a safe limousine.
Bad companies often give prices that are too good
to be true. Quality vehicles, professional chauffeurs,
pleasant reservations staff all cost money.
Confirm that the limousine company is properly
insured.
Confirm that your chauffeur will be properly
attired and that he or she does not smoke in the
vehicle.
Ask the limousine company owner if you can see
the vehicles before you rent them.
Check the state Public Utility Commission
and Better Business Bureau for complaints
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OWNERS and
OPERATORS:
Checklist to Sell More Wedding Charters |
CUSTOMERS:
Limousine Rental Tips |
- Make sure your business telephone is answered,
especially during peak calling times.
- Treat every caller with polite professionalism.
- Be prepared to give customers an immediate
answer on your company's availability for a
future wedding date.
- Consistently tell each caller the compelling
reasons to use your company.
- Put basic wedding information on a company
web site.
- Pre-address envelopes or postcards, and be
prepared to send them to information callers.
- Give potential customers an opportunity to
see your fleet.
- Collect testimonials from satisfied customers.
- Maintain a simple list of your competitors'
fleet and pricing.
- Send out a simple, targeted direct-mail
piece to engaged couple in your immediate
area.
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REQUEST
TO VISIT ONE OF THE COMPANY'S VEHICLES IN ADVANCE
Reputable companies will gladly allow you a chance
to inspect their vehicles. We feel that the condition
of the vehicle and a face-to-face meeting with
one of our representatives will say a lot about
the service you will receive on you event day.
Please contact the service to schedule an appointment.
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ASK
ABOUT INSURANCE AND LICENSING
Limousine Companies are required
to carry "livery vehicle" insurance in addition
to proper permits. Unfortunately, the Yellow Pages
do not require the same to advertise a limousine
service. In an effort to guard yourself from "gypsy
companies" request to see copies of their documentation.
Our members take this area of our business seriously.
We also recommend that you ask them if they are
members of their local and national limousine associations.
This will often indicate a genuine commitment to
professionalism. The ALA is a proud member of the
National Limousine Association.
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REQUEST
A SIGNED & VALID SERVICE CONTRACT
First class limousine service
operators will provide you with a written agreement
assuring you that you are securing the exact service
you expect on your special day. Additionally, you
should never be asked to pay the full fare in advance
of your event. A fair deposit of 50% is considered
the industry standard.
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BE
SPECIFIC REGARDING YOUR OBJECTIVES
It's your event, so no one knows
your wants and needs better than you. Quality limousine
operators will often make suggestions based on previous
experience, but you should always make the final
decisions. Your limousine service should complement,
not restrict your event.
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THE
CHEAPEST IS RARELY THE BEST
Remember the old adage, "You
get what you pay for." According to the National
Limousine Association's (NLA) Consumer's Guide to
Purchasing Professional Transportation, if there
is one thing consumers learn the hard way in the
limousine business, it is that the inexpensive option
is by all means not always the most reliable and
efficient. The ALA understands that you will find
some lower fares in our area, but you will need
to ask yourself whether or not the few dollars saved
in worth the potential frustration from poor service.
Our members charge a competitive fee, and in return,
you will receive an extremely clean and reliable
vehicle and topnotch professional service from on
of our world-class chauffeurs.
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ASK
WHAT IS INCLUDED IN THE WEDDING PACKAGE PRICE
Wedding rates are typically presented
as a package price. Always ask what come included
in the package price. Quality services offer the
following items, beverages, a Red Carpet welcome
to the limousine, "Just Married" sign on the exterior
of the vehicle, mints, glasses & ice for all beverage
service.
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BE
CAUTIOUS OF OLDER MODELS
When making a reservation for
a limousine, be sure that you are absolutely certain
what type of vehicle you are getting. A simple description
such as "8 passenger limousine" is insufficient.
Smaller limousine operators will use older vehicles
in their fleet. At present, there are three Lincoln
body styles of limousines in circulation. Be sure
that you know exactly the type of vehicle that you
are getting. Be absolutely sure so that you will
not be surprised on your event day by a 1989 stretch
limousine when you were expecting a 1999 model.
There in nothing necessarily wrong with older model
limousines, however, we suggest that you personally
inspect any vehicle that is over 5 years old. This
will also help prevent any surprises on your event
day.
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UNDERSTAND
THE RESERVATION POLICY
The majority of limousine operators
will require that you book their vehicle for a minimum
number of hours when making your reservations. We
encourage you to consider extending your reservation
in advance, since the limousine service cannot guarantee
that the vehicle can be available to you beyond
the reserved time. Most enjoy having us collect
them from the reception and take them to the airport,
hotel, or honeymoon destination. The standard industry
practice is to request a 50% nonrefundable deposit
to hold your reservation for a wedding limousine
and the balance will typically be due 10 days before
the wedding. Many services will offer the convenience
of holding your reservation via credit card and
allow any unpaid balance to be settled on the day
the service is provided.
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BEWARE
OF CLIMATE CONTROL ON OLDER OR EXOTIC VEHICLES
If you are looking to rent an
exotic vehicle, such as an SUV, Rolls Royce, or
Hummer expect to pay more than the standard
limousine rates. More importantly, however, be aware
that many of these style limousines offer only substandard
air conditioning systems that are typically incapable
of handling the hot & humid Arizona summer days.
Always inquire about the air conditioning system
in the limousine you are reserving, particularly
if your vehicle will be older that 5 years old.
Unfortunately, older style limousines typically
have only one air conditioning compressor and on
very hot & humid days, getting the cabin of these
limousines to a comfort level is not likely. Also
remember when the days are intolerably hot & humid,
vehicle air conditioners can only lower the outside
temperature by about 20 degrees.
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